GET YOUR STORY STRAIGHT
Position your brand with a narrative
You’ve seen the hype.
And read ‘the’ playbook
to create a brand in the digital age...
A few product USPs here.
Some generic plans there
And presto. Your
Well, it’s not that easy…
(even if all those bloggers say it is)
How many ads did you see today?
How many Sponsored Posts did you scroll passed without blinking?
All generic category messages.
Boring content made for robots...
Marketers are realising working this way means less effectiveness in the long run
Building a brand takes time and consistency…
But mostly… it takes visibility and attention
Which involves more than
a beautiful logo and colour palette
You need to stick a stake in the ground.
And do it in an interesting way
To tap into peoples’ motivations and turn their heads
Over and over and
That’s why we create
Deeper than visual identities.
Bigger than taglines
Our narratives are
that position your brand for growth.
And point all your marketing in the right direction.
The next chapters of our story
3 questions we could answer for you ⟶
to inspire you ⟶
to you ⟶
We partner with startups, SMEs and challenger brands to make their marketing better.
Clients past and present
Second Wind is a marketing studio that develops idea-based branding to position organisations for their next face of growth.
Drop by when in Stockholm
Until next time
Second Wind is on hiatus while founders Marek & Charlotte pursue ventures with ClimateView and Stravito.